The Tour de France Starts Today in Barcelona - meet 4KAAD sports glasses

The Tour de France Starts Today in Barcelona - meet 4KAAD sports glasses

The Tour de France Starts Today in Barcelona – And 4KAAD Is Ready to Race

Today, the world’s greatest cycling race begins.

For the first time in history, the Tour de France Grand Départ takes place in the vibrant city of Barcelona, where 184 riders from 23 teams begin their three-week journey toward cycling’s most iconic finish on the Champs-Élysées in Paris. The opening stage features a spectacular team time trial through the streets of Barcelona before the peloton heads north toward France. (The GuardianAttachment.tiff)

For 4KAAD, this year’s Tour marks an exciting milestone.

Introducing the New TRIYON Sports Glasses

We are proud to officially introduce the 4KAAD TRIYON—our newest generation of high-performance sports eyewear.

Designed for athletes who demand uncompromising performance, TRIYON combines lightweight comfort, exceptional optical clarity, and a secure fit for the most demanding conditions. Whether attacking a mountain pass, sprinting for the finish, or training for the next challenge, TRIYON is built to perform when every second matters.

Racing on the Biggest Stage

This launch becomes even more special because Team TotalEnergies will wear the new 4KAAD TRIYON glasses throughout the entire Tour de France.

From today’s Grand Départ in Barcelona all the way to the final stage in Paris, the riders of Team TotalEnergies will rely on TRIYON during one of the toughest and most prestigious sporting events in the world. With millions of fans watching every stage, the Tour provides the ultimate proving ground for equipment that must deliver under the highest pressure.

As an official partner of Team TotalEnergies, we’re excited to see TRIYON tested across every terrain—from fast city streets and rolling countryside to legendary mountain climbs and high-speed descents.

Built for Performance

Every detail of the TRIYON has been developed with athletes in mind:

  • Ultra-lightweight construction for all-day comfort
  • High-definition lenses delivering outstanding contrast and clarity
  • Excellent ventilation to reduce fogging during intense efforts
  • Secure, stable fit even on rough roads and technical descents
  • Modern aerodynamic design inspired by elite competition

When performance matters, vision matters.

Three Weeks of Racing

Over the next three weeks, the Tour de France will once again showcase incredible endurance, teamwork, strategy, and determination. From the opening kilometers in Barcelona to the celebration in Paris, Team TotalEnergies will compete wearing the new TRIYON eyewear.

For us, this is more than a product launch—it’s the beginning of a new chapter for 4KAAD in professional cycling.

We wish Team TotalEnergies a safe, successful, and unforgettable Tour de France.

We’ll be following every stage.

Allez TotalEnergies. Go TRIYON. Go 4KAAD